Product Content Manager at Welltech

Who we are?

Welcome to Welltech – a global leader in Health & Fitness mobile applications. With over 200 million installs and a suite of five innovative apps, we're dedicated to enhancing the health and well-being of millions worldwide. Over the past six years, our diverse and passionate team of over 700 professionals has been driving this mission forward. From intuitive nutrition trackers to groundbreaking fitness solutions, we empower individuals on their transformative journey toward optimal health and happiness.

 

We are looking for a Product Content Manager to join our team, Femia. The ideal candidate will be responsible for creating, managing, and optimizing product content across various platforms to enhance user experience and drive engagement.

Key Responsibilities:

• Form content strategy based on analysis data, market, and competitors analysis.

• Content performance analytics, hypothesis formation, A/B content testing

• Creation and curation of content for the mobile app including wellness plans, articles, videos, chatbots, etc.

• Collaboration with experts in the fields of reproduction, healthcare, dietetics, medicine, etc to create content.

• Collaboration with other departments: design, marketing, monetization, etc.

• Content quality control (final result review) and participation in creation if needed

• Content documentation updates (processes, guidelines etc)

Your key goals will be

• Create content our users love & share, and find valuable to achieve their health goals.

• Deliver content project within deadlines.

• Ensure ou usage metrics grow (time spent, retention, etc).

Required skills

• Strong experience in content strategies, content plan forming

• Latest experience with content management in the app (ex.: FLO)

• Experience in working with different content formats.

• High level of autonomy - you want to create end-to-end projects from idea to release.

• Multitasker with the skill to prioritize and focus on important things

• Analytics skills: understand content and business metrics, be able to transform data into insights.

• Experience in conducting a/b tests (from hypothesis formation to results analysis)

• Aesthetics and trendiness in terms of content

Will be a plus

• Working in medicine/health & fitness/health care content-oriented apps.

• Preliminary launch of content production from scratch

• Personal interest in parenthood, pregnancy, fertility.

• Friendly and sincere in communication

 

Imagine making a global impact on health and wellness as part of our team! At Welltech, we aspire to become proactive wellness partners for our users, being in an ongoing process of training ourselves to become one. Join us in one of the most diverse General Counsel jobs at a pre-IPO company you can find.

• We grow together: Foster teamwork, continuous learning, and a positive mindset, using collective expertise to grow and innovate together. Embrace curiosity, learn from mistakes, and stay resilient through challenges.

• We lead by example: Demonstrate genuine care and respect for Welltech's diverse individuals by fostering open communication, inclusivity, and autonomy, creating a space where everyone feels they belong. Lead by example, inspire trust, and recognize those who embody our values and drive success for both our people and the company.

• We drive results: Stay mission-focused by setting ambitious, measurable targets and prioritizing team goals, while taking ownership for outcomes and learnings. Celebrate small victories, maintain focus on what truly matters, and continuously strive for greater success to foster a shared belief in achievement.

• We are well-makers: Genuinely care about helping people lead active, healthy lives by putting our users first, using data to understand their needs, and continuously improving their experience. Remember, our impact starts with us—every decision we make should create value for our users, Welltechers, founders, and society as a whole.