Associate Sales Director - Government, Public Sector & Non-Profit practice at NielsenIQ

Europe Associate Sales Director - Government, Public Sector & Non-Profit practice (remote)

About this job 

Consumer behavior continues to evolve at a continually increasing pace.  Understanding this behavior and resulting performance of CPG and Tech/Durable products is not only critical to retailers and manufacturers, but also to public policy setting organizations.  When government agencies are leveraging the industry’s best retail and consumer measurement data, they can adopt policies that are consistent with consumer behavior and most likely to succeed.  This is why we’ve expanded into this new vertical, which will play a key role in our vision for the future.  It’s exciting! 

In the role of Associate Director, Sales for Government, Public Sector and Non-Profit Accounts, you will be responsible for leading large sales engagements across our portfolio of NielsenIQ measurement solutions to our existing and new government vertical clients, and for expanding the business across this client sector.  This role will pioneer the development of commercial strategies to renew and achieve new business, building meaningful client relationships, and ultimately closing deals.  The successful candidate will join an expanding team of 30+ high performing and high energy associates.  This fast-paced team is excited to have a new member join our group to build on the momentum we have established and deliver against lofty but attainable growth goals. 

Responsibilities include: 

• Working with the International Director to drive sales of NielsenIQ solutions to key European markets & European Union Institutions 
• Achieving sales and commercial objectives by clearly articulating NielsenIQ’s value proposition and use cases to decision makers specific to the product portfolio of responsibility
• Building meaningful client relationships with client stakeholders and teams
• Represent the voice of the customer to internal product development, product marketing, communications and delivery teams 
• Working collaboratively with other product sales leads & cross functional partners 
• Achieving sales quota consistent with NielsenIQ margin goals and delivery expectations
• Generate sales leads and maintain a pipeline of sales opportunities across a portfolio of government clients consistent with NielsenIQ’s growth strategy
• Accurately forecasting sales pipeline, areas of growth, areas of risk and prioritize to close sales consistent with sales cycle norms
• Ability to weave client specific insights, industry material and thought leadership information into client conversations to build context and clarity to the outcomes our solutions can deliver
• Own cross-functional relationships and be a subject matter expert for your accounts and partners in a fast-paced environment

A little bit about you 

You have an entrepreneurial mindset and take satisfaction in achieving individual and team goals. Passionate about sales? Absolutely.  You’re a savvy salesperson, with a deep sense of urgency and accountability to deliver against financial targets. You can effectively tell a story that captures the audience, no matter what level, and you bring them along your journey. You’re able to work collaboratively as part of a remote team within a dynamic and challenging environment while maintaining high standards. A blank slate is exciting – new ideas, shaping a vision, executing with a team.

Qualifications 

• 6+ years’ experience selling to Government, Public Sector to include EU Institutions
• Previous experience working in the areas of data & market measurement
• Deep knowledge how data can provide critical evidence and insight to this client sector
• Ability to build trusted relationships with clients, understand their needs and priorities
• Demonstrated success in driving new business and achieving high level sales results
• Experienced in scoping and developing government and public sector tenders, proposals, and negotiation strategies
• Excellent sales pipeline management skills with a track record of predictability and consistency 
• Proficient in Microsoft Office software
• Familiarity with NielsenIQ tools, applications and platforms a plus 
• Preferably French speaking with excellent business English, Italian a plus

Additional Information

• Location: UK, and other European locations will be considered
• Employees can work hybrid (flexible office & remote work)
• Travel: 20%

About NielsenIQ 

NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge.  We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.

NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion