Senior Brand Marketing at Mekari

Mekari is Indonesia's no. 1 Software-as-a-Service (SaaS) company. With our ecosystem of software solutions—including Mekari Jurnal, Mekari Talenta, Mekari Qontak, and Mekari Flex, we aim to facilitate entrepreneurs and leaders as they accelerate the digital transformation of their businesses.

In our 10+ years of journey we have reached over 1 Million platform users, and we're not planning to stop any time soon. We need more people like you: builders and owners with calculated ambition who are eager to grow and create their #BiggestImpact.

Responsibilities:

• Develop and manage the brand strategy as well as corresponding brand elements in order to maximize the brand’s equity

• Developing brand guidelines to align positioning with brand narratives and its translation across brand communication channels

• Complete ownership of the brand communication budget and campaigns: strategic campaign planning, media planning, media buying, and creative development

• Strategizing and overseeing social media management process to ensure social metrics are well on track

• Manage partnership with other brands or KOL to amplify the awareness campaigns

• Plan and manage tactical branding programs that are cost-effective

• Continuously measure and report brand metrics

Qualifications:

• Strong track record in brand management experience (preferably from tech background)

• Demonstrated hands-on experience in managing successful advertising campaigns in digital channels

• Demonstrated experience in driving the social media metrics

• Out-of-the-box thinker who could come up with cost-effective tactical branding initiatives without overly reliant on large-scale paid advertising

• Highly creative storyteller who can design the narratives and strongly influence the creative development process

What You Will Get:

1. Competitive salary + daily allowance
2. Private health insurance (outpatient, inpatient, maternity, dental)
3. Allowance for sports activities and glasses/contact lenses
4. Strategic office location, accessible by MRT
5. Flexible working hours and remote work culture
6. Notebook Ownership Program
7. Friendly and dynamic work environment
8. Opportunity to take part in growing Indonesia's no. 1 SaaS company