Social Media Manager at Gotyu Underwear

GOTYU UNDERWEAR was founded with a clear mission: to provide affordable and reliable period protection. We believe that menstrual products should be dependable, affordable, and accessible to everyone.

At GOTYU, it's all about acceptance and self-love. We aim to inspire you to live freely and embrace your true self, without conditions. Nothing should stand in your way, especially not sizing or pricing.

• Develop and implement social media strategies for the US market to increase brand awareness and customer engagement.
• Create engaging content (UGC) for various social media platforms such as Facebook, Instagram, YouTube etc.
• Take care of all community management activities, including affiliate programs. Interact with the online community, respond to inquiries, and maintain customer relationships.
• Actively observe trends and developments in social media and e-commerce to develop innovative ideas and approaches.
• Monitor and analyze the performance of social media campaigns using analytics tools and create reports to optimize strategies.

• At least 2 years of experience in social media management, preferably in the e-commerce sector.
• Experience working as a social media manager for a U.S. (DTC) e-commerce brand or handling a brand targeting the U.S. market.
• Proven experience in creating high-quality UGC content.
• Native-level proficiency in English. Fluency in German is a plus.
• Strong organizational abilities.
• Good understanding of marketing principles.
• Solid grasp of customer relationship management.
• Proactive, independent, and creative approach to work.
• Efficient in content creation.
• Proficiency in content creation tools such as CapCut, TikTok, Instagram, Canva, and Adobe Photoshop.

• Join our dynamic startup, where a vibrant team of like-minded individuals awaits you.
• From day one, immerse yourself in a culture of continuous learning, offering abundant personal development opportunities.
• Experience the freedom of remote work with a flexible schedule.
• Be part of our journey and fuel your career growth with us.

Bei Gotyu-Periodenunterwäsche dreht sich alles um Akzeptanz und Selbstliebe. Wir möchten dich dazu inspirieren, bedingungslos frei zu sein und deine Träume zu leben. Frei zu sein um du selbst zu sein und dein wahres Ich zu offenbaren. Nichts sollte dir im Weg stehen, insbesondere nicht Konfektionsgrössen oder Preise. Vergiss nie: DU BIST PERFEKT SO WIE DU BIST.