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Digital Marketing Analyst

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Island Innovation Marketing, Full-time

Job details

Island Innovation is a social enterprise committed to drive sustainable change across islands and rural areas around the world. We want to help island stakeholders share best practice and knowledge to help drive economic performance, ensure political stability and promote good governance. This improves the social and environmental conditions within remote and rural communities, in addition to creating a stronger and more cohesive global support network. To maintain our activities, we offer marketing and communication services to a wide range of organizations in the public, private and nonprofit sectors. By joining our team you will have the opportunity to connect with inspiring leaders and organizations that are working towards a better future.

We are looking to hire an enthusiastic Digital Marketing Analyst to support the Communications department of our company in its primary and administrative duties. This work will be a critical factor for the smooth operation of the Marketing department and the attainment of its goals, as well as for the long-term growth of the company.

You will be reporting directly to the marketing director and assisting with all related tasks. The ideal candidate for this role has a strong background in Digital Marketing, and excellent communication skills, as well as experience working within an agency environment. Projects will include a broad range of digital marketing projects, public relations and virtual/hybrid events.

Responsibilities / Essential Job Functions

  • Assisting the Sales and Marketing departments with campaigns and events;
  • Creating email campaigns (copywriting and configuration within the email marketing tool);
  • Produce, edit, distribute and share engaging content on a regular basis for the company’s website, social media pages and for press releases (e.g. original text, photos, videos, and news);
  • Performing administrative tasks such as updating spreadsheets and task-management tools;
  • Conducting market research, and surveys to gather feedback and insights;
  • Tracking the subscriber and follower counts;
  • Analyzing and tracking online marketing metrics;
  • Support marketing executives in organizing various projects;
  • Preparing and delivering promotional presentations.

Essential requirements and qualifications

  • English fluency with strong written and verbal communication skills;
  • Proven experience as a Digital Marketing;
  • High-level experience with different social media platforms including Instagram, Facebook, Twitter and LinkedIn;
  • Experience creating strong, engaging content for social media;
  • Ability to create design materials such as infographics, banners, social media posts, etc.
  • Organizational skills and extreme attention to detail;
  • Deadline-oriented and able to deliver high-quality work under pressure;
  • Analytical, critical thinking, and problem-solving skills;
  • Experience with a broad range of broad range of marketing strategies including Google Analytics, automation tools and social media management;
  • Able to run independently with minimal oversight in a fast-paced agency environment with rapidly changing priorities.

Desirable qualifications

  • Fluency in other languages is a plus (especially Spanish);
  • Interest and knowledge in sustainable development and island communities;
  • Experience creating video scripts and video content;
  • Video-editing skills;
  • Understanding and experience working with different organization profiles such as NGOs, governments, and private companies;
  • Experience working in a remote team environment.

Salary

Depending on experience. Please submit your salary expectations when you apply. This is a full-time remote position with some flexibility in structure. Please note that we are a small, community-focused social enterprise and salary expectations should be in line with the non-profit sector.

DEADLINE: August 20th or until the position is filled.
Please complete the form below to apply for this role.

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